Tuesday, December 1, 2009

3 ways Chloé could go green



Chloé could go green by recycling its unused fabric. This would be a simple task that would have many benefits for the environment. Another effort that Chloé could implement would be to plant a tree for every pre-determined amount of sales. If that wasn't feasible, the company could create rooftop gardens on their stores which would both intrigue its customers and benefit the Earth. Since most of Chloé's clothing has earth-toned hues, Chloé could "go green" by using only organic dyes. By implementing these three things, Chloé would gain customer approval and public recognition- while simultaneously improving the environment.

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